Marketing2025
Halo: SaaS Marketing Site & Funnel
A full-funnel rebuild: 3.4× organic traffic, +212% ROAS and a 31% lower CAC.
- Client
- Halo Analytics
- Industry
- B2B SaaS
- Year
- 2025
- Services
- Search Engine Optimization, Search Engine Marketing
The challenge
Halo was invisible on Google, and their paid ads were burning budget with no attribution. The site talked features, not outcomes, and it showed in the pipeline.
What we did
We rebuilt the site around customer pain points, shipped a content engine that owns 200+ search terms, and took over paid media with strict ROAS targets. Cost per lead fell 31% in one quarter.
- SEO
- Paid Media
- CRO
- B2B SaaS
The results
×3.4
organic traffic
+212%
ROAS
-31%
customer acquisition cost
Inside the project
Have a project in mind? Let's build it.
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Free discovery callFixed quote within 24hNo lock-in contracts
Prefer to talk? +880 1712-345678